Hello everyone!

We got two new promotion announcements on Friday, both of which involve a lot of Pikachu (and Pyukumuku!)

First up – Alola Festival! This Alolan centric promotion will go on sale at all Pokemon Centers and Stores in Japan starting July 15th (Saturday). Of note are the several Pyukumuku items that aren’t pictured (yet), such as the plush dice bag and the tissue box cover. If you love Alola, and if you especially love Pyukumuku, then this promotion was made for you.

Alola Festival Plush

The Alola Festival promotion has 1 main Pikachu plush and four mascot plush (Pikachu, Pyukumuku, Alola Exeggutor, and Alola Marowak).

The Pikachu plush will cost 1,944 yen after tax. Mascot Pikachu plush will cost 1,296 yen and the other three mascot plush will cost 1,080 yen each after tax.

Incidentally, check out this adorable Pikachu plush! Love his outfit? You can wear it, too, as all of the clothing items, including both shirts and the hat, will be available in actual human size person form as well!

Alola Festival also features a blind packaged acrylic charm collection, which, for the first time in a seemingly long time, includes a secret design, for a total of 10 charms!

Each charm will cost 540 yen, and an entire box of charms will be 5,400 yen.

Merchandise Line-Up

Alola Festival 1

Pikachu Ear Hat (54 cm / 58 cm) – 3,672 yen
Pyukumuku T-Shirt (Small / Medium / Large) – 3,240 yen
Pyukumuku T-Shirt (Child Size) – 2,700 yen

Long Towel w/ Pocket – 1,080 yen
Handkerchief (Alola Festival / Alola Sunset) – 368 yen each

Not Pictured

A4 Clearfile Set – 497 yen
PET Stickers – 540 yen
Pencil Board – 270 yen
Notebook – 184 yen

Pyukumuku Plush Dice Bag – 864 yen
Mini Towel (Alola Festival / Alola Sunset) – 410 yen each
Tote-Bag by ‘Iolani Sportswear, Ltd. – 4,320 yen
Mini Tote-Bag by ‘Iolani Sportswear, Ltd. – 3,456 yen
Pouch by ‘Iolani Sportswear, Ltd. – 1,944 yen
Pyukumuku Tissue Box Cover – 2,160 yen

In honor of the annual Pikachu Invasion event held in Yokohama, Pokemon Centers and Stores across Japan will sell a variety of Pikachu-themed merchandise starting July 22nd (Saturday).

There are a bunch of neat items included in this promotion, including but not limited to a bunch of clothing items with Pikachu ears or tails attached and a little combo fan and water bottle to keep you cool in the summer heat!

The Pikachu promotion will feature a blind packaged figure collection (not gacha for once!) Each blind box will cost 500 yen including tax, with 1 box of 10 figures costing 5,000 yen. There will be 10 figures in total which means there are 2 others not pictured here that will be included as part of the set.

Another pretty unique part to this promotion: shoulder plush! These plush are mascot plush that come with an extra part so you can attach each plush to your shoulder and carry it around with you.

This batch of plush includes Pikachu (of course), Ditto, Mew, and Rowlet, with each plush costing 1,800 yen including tax. Admittedly, the inclusion of Ditto is a little odd. His shape is a little awkward for shoulders, but I’m sure there are Ditto fans out there who are happy.

Merchandise Line-Up

Lotsa Pika 1

Pikachu backpack (Small) – 4,540 yen
Pikachu Backpack (Medium) – 4,860 yen
Pikachu Ear Headband (Kids Size / Adult Size) – 1,200 yen

Long Towel – 1,080 yen
Mini Bath Towel – 2,160 yen
Hooded Pikachu Towel (Kids Size) – 2,160 yen
Hooded Pikachu Towel (Adult Size) – 2,700 yen

Not Pictured

Hand Towel – 540 yen
Pikachu / Ribbon Mascot Plush – 760 yen each
Hair Scrunchie w/ Mascot Plush – 760 yen

Lotsa Pika 2

Pikachu Tail Mascot Plush (Male / Female)
Available with a carabiner clasp (1,080 yen) or with a chain clasp (660 yen)
Pikachu Stickers – 540 yen

Waterproof Pouch – 1,620 yen
Mist Fan – 1950 yen
Shopping Bag – 1,080 yen
Photo Postcards (10 Designs) – 200 yen each

Not Pictured

Pikachu Face Design T-Shirt (Child) – 2,700 yen
Pikachu Face Design T-Shirt (Small / Medium / Large) – 3,240 yen
Lots of Pikachu Pattern T-Shirt (Child) – 2,700 yen
Lots of Pikachu Pattern T-Shirt (Small / Medium / Large) – 3,240 yen
Hooded Pikachu T-Shirt (Child) – 3,240 yen
Hooded Pikachu T-Shirt (Medium / Large) – 3,780 yen

Photo Frame – 1,620 yen
A4 Clearfile Set – 500 yen
Pikachu Ear Hat (Small / Regular) – 3,240 yen

There will also be two items exclusive to the Yokohama Pokemon Center.

Yokohama Photo Postcard – 200 yen
Set of 2 Square Can Badges – 650 yen

Finishing up with some TCG!

A brand new booster pack – SM3+ / “Shining Legends” (featuring a shiny Mew card) will go on sale starting July 15tth (Saturday). Each pack will cost 248 yen including tax and includes 6 random cards, with 1 guaranteed holo card.

Customers who buy 20 packs of cards at a designated Pokemon Gym store (including Pokemon Centers and Stores) will get a special Shiny Ho-oh promo card.

Card Files

Two mini card binders will also be coming out July 15th (Saturday): Dex Rotom and Lana’s Vacation. Each card binder will cost 515 yen after tax and can hold about 104 Pokemon cards.

That wraps up Friday’s Pokemon merch announcements!

Until next time~

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Alola Festival
We Love Pikachu